Facebook Marketing

Are you concerned about your future? Would you like to be in a position to help your family through tricky financial times? Do you feel there is more you can do following retirement? Are you feeling worthless now that you have finished work? If so I would recommend that you take a look at Social Media Marketing as a project which could solve all of the above issues and enable you to achieve a valuable level of additional income. I personally experienced the frustration of a lack of something worthwhile to do with my life and in my search for a suitable alternative I came across the possibility of utilising social media as a business that could be run from home. As I was an IT newbie I needed a mentor to guide me through the early stages of setting up my business and my research threw up an exuberant young man, by the name of Paul OMahony. Paul is widely recognised internationally as a foremost expert in Social Media and he is an accomplished  and humourous speaker. He offers clear and unambiguous advice to his students and he is particularly excited by the potential of one platform in particular. Facebook offers massive opportunity for building a business and expanding a customer base. Astute imaging and regular content posting helps to create a high level of trust with your customers which in turn develops into a long lasting relationship with potential for further sales. Because of the vast potential of this area there is no time to lose, the sooner you take the plunge the better because of the rapidly expanding nature of Facebook Marketing..

If the thought of a Social Media business, working from home with hours to suit yourself, appeals to you you could not do better than to take a look at this FREE webinar presented by my mentor and Internationally renowned Social Media expert Paul OMahony 

Paul presenting at a Inner Circle gathering of his students in Peterborough 2017

To check out your 'totally no strings' FREE introduction to Social Media Marketing 

go to 

https://tiny.cc/2y17ky

'You are never too old'

Ray Willey 

The benefit of working from home

Enjoying a visit to the park with my Grandson in glorious May weather (flexibility is the key) 

to find out how

CLICK HERE

Embrace Social Media Now

Business is an ever-changing innovation. The practice of Social media has been adopted as an indispensable element in the business world. Social Networks have been around for over a decade, with a stronger presence now than ever, we see an increase in usage and effectiveness. People are connected on a global scale and this is what the world has accepted as our modern means of communication.

Today, companies have the ability to increase brand awareness and interaction to build relationships, generate new opportunities, learn about the audience, or target consumer through the practice of social networking platforms. Here is a break-down of the key reasons every business has a need for this innovative marketing.

Build relationships

Influence: Reach a group of consumers that may not have previously been reached. The interaction between business and customers is something conventional advertising cannot achieve.

Communicate the brand: Through social media, you can essentially tell your audience what you value and what you focus on through implied images, outreach, and posts, without flat-out saying "We are Company A, and we do Z." Social platforms such as Instagram and Twitter are not meant for blasting your company's sales pitch to a large audience.

Thinking ahead

Generate leads: Fill your page with gated content. Make the consumer want to give up name and contact information in exchange for some incentive.

Innovation: The use of a social network to share and interact with others continually grows at an astounding rate, so it would be in a businesses best interest to create and implement a sustainable social media strategy in order to successfully take advantage of this expeditiously changing environment.

Expectation: It is 2017, it is expected of consumers for businesses to have a presence on social media.

Lasting impression: By using social media, a business can increase their website traffic. Not only does social media help to direct people to websites, but the more social media shares received, the greater the search ranking will be. Remember, what gets posted is on the web forever.

Gain insight

Learn: Learn about buyer behavior and popular trends. Do not think social media is limited to learning about the consumer, though... Social media is an amazing way to see what your competitors are doing.

Targeting: This is used to reach the right audience. For example, if you run a Facebook ad, you can target based on location, consumer demographics, interests, behaviors, etc. The most beneficial part of a Facebook ad is that it shows the number of people reached by the ad. On LinkedIn, you can segment by things like location, gender, job title, and company to make sure the post information is as effective to you as possible.

Advertising: Social ads are an inexpensive way to promote your business and distribute content. Social media advertising services expedite your results. You can reach people across the globe instantly.

Choice: The consumers are more likely to choose the company with a stronger presence on social media over one that does not have one. A consumer wants to see an active company and gain insight about them.

Change is constant, we continually seek innovation in our everyday lives. It is the nature of our behavior. We strive for a newer, better, more effective way to do something. Social networks are just that. It is an innovation that every business needs to get on board with. If businesses do not adapt to change, they will surely become a thing of the past. Companies have the ability to increase brand awareness and interaction to build relationships, generate new opportunities, learn about the audience, or target consumer through the practice of social media. What is there to possibly lose? Master this change and reap the rewards.

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Working from home

At first glance the prospect of working from home, Social Media, emailing, tweeting, facebooking etc is daunting. The general impression is that it is a young persons world and 'out of bounds' for us 'oldies' but as I have found out for myself, there is plenty of opportunity for real engagement whether it be soley for fun or educational or even earning 'a bit on the side'. 

A recent survey shows that - 56 percent of the online adults use more than one of the five social platforms- Facebook, Twitter, LinkedIn, Instagram and Pinterest.

There is lots of advice available, on the one hand extremely helpful and creative but on the other potentially debilitating in terms of the amount of confusing material that can be thrown at you. How do you choose the best route to take and how can you avoid the complex issues that can take up an inordinate amount of time (and potentially, financial resource)? 

It is possible to enjoy many of the positive aspects of the Internet for no financial commitment whatever but equally there are sharks out there who will happily try to part you from your money with 'get rich quick schemes' which go from one level to another expanding the quantity of time and money required. The answer is that due diligence must be undertaken to ensure the validity of the proposed programme before parting with any cash. 

Our children take to the internet like 'ducks to water' and the risk is none existent (in their eyes) however the speed at which they work their mobile phones with apparently double jointed flexible thumbs is not within my level of capability and frankly it has made little or no difference, I have all the time in the world to develop my interests and, just like them, I become more efficient with practice. There are plenty of help programmes to enable you to do just that.

Put simply, Social Media is a term for sites that provide a range of different 'Social' activities, For example Twitter allows people to publish short 'tweets' about newsworthy items; personal events etc. with a wide audience of 'followers'. Facebook, by contrast is a much more comprehensive facility that allows users to post photos and videos as well as sharing status updates and events. Courses and advice for all of these features abound and it is usually best to approach the provider themselves for information on how best to proceed. Entry levels are low and you can be taken step by step through the pro's and con's until you reach the stage thats suits you best. There are other platforms such as Linkedin and Pinterest which are more specifically focused at Business / making contacts but IMO Facebook & Twitter are the easiest to access and use to begin with. 

In the course of my involvement I have found that ideas and opportunities arise in the process of learning and implementing the material freely on offer. As I said earlier it helps if you have an aim or specific interest and if so maybe joining a forum / group of some sort would be be a good start. If you want to earn money Affiliate Marketing is a good 'low risk' system in which to set up an Online business, however be aware of 'carrots' offering get rich quick schemes, an online business requires commitment and a lot of hard work. My personal experience, as I have mentioned earlier in this blog, has been that of gaining enjoyment from the challenge of doing something which stretches me intellectually and offers me a business opportunity as well as providing an interesting source of material for my blog. 

When starting up facilities such as aweber, Clickbank, Leadpages etc all have extensive 'Help' support and some even have accreditation for achievement on the programme. These are all bona fide 'worldwide' operations which have 

All in all, I guess it is pretty much the same as any venture you might embark on in that 'you get out what you put in'. The Internet is here to stay and its advantages are endless from online shopping to research to business. If approached sensibly it can considerably enhance the quality of life by increasing the amount of time you have available to do all the things you enjoy BUT if it is rushed into the consequences can be dire. There is plenty of advice about make sure you use it.
Happy surfing
Ray

For further information/advice and FREE gifts CLICK HERE

Step-By-Step How To Make Money Online

Are You Starting A Small Business?

Here are 3 directions that can help you succeed in today's digital business world. An online business can open the doors to a brave new world of creativity and marketing and provide you the ability to promote products at little startup cost and large potential for reward.

1. Affiliate Marketing: is a simple marketing arrangement by which an online business pays you the affiliate a commission for traffic or sales generated from its referrals, depending on the terms of the particular program. There are many types of online affiliate programs and the terms can be different from program, to program. The affiliate marketing concept can be applied to most any product from retail type consumer products that require shipping, to digital products that can be mostly automated.

Like anything there is work involved and nothing comes easy. Here are the pros and cons to take into account when thinking about starting an affiliate marketing business;

PROS: Affiliate marketing is simple to setup and you can become a reseller instantly with most affiliate programs. With low startup costs, you can earn a profit by selling just a few affiliate products in many cases. With affiliate marketing you have a very low operating cost and usually just occur domain name and hosting charges. Marketing costs should also be taken into consideration. With the ability to get started with limited-to-no-capital your risk is very low with affiliate marketing.

CONS: Affiliate marketing can be a lot of work, and in most cases you will face a lot of competition so you're not going to be bringing in money instantly, it can take time. Like any online business you need to build an online presence including your social media, content writing and basic search engine optimization. Simply said, affiliate marketing like any business, requires hard work, you can't just sit back to reap the benefits without the work.

2. Sell your Own Products: Choosing to sell your own products online can be very profitable and a smart decision. One of the first things you will require is a credit card merchant account to accept online payments and have the money deposited into your bank account. The products you sell are anything you create under your own steam. You can sell your art creations, paintings, writing skills, handmade items, and just about anything you have an interest in creating. Do some research and make sure you have a marketplace for your unique skill.

Here are some pros and cons to take into consideration when selling your own products online as a business;

PROS: Selling your own products and creations, if you enjoy creating the products you will be selling then typically you're going to enjoy the business you will be building. This might be the most important point factor to consider overall. Another benefit is low overhead because you yourself are the artist and creator of the product being sold. This can be an excellent side business to grow over time and one you can thoroughly enjoy.

CONS: Something that you put work into and enjoy creating really doesn't have much downside. One problem with selling your homemade creations is you can only produce so much. However that may be a good problem to have and you can then increase your prices to meet the new demand.

3. Virtual Assist Jobs: VA jobs or, freelance work. If you have any skills to offer like programming, writing, consulting, proofreading, language translation, bookkeeping, appointment management, record keeping, email marketing, client or customer follow up, telephone sales, tech support, customer service, research, social media management, social media setup, manage WordPress blogs, support ticket help, live chat assistant, data management and more.

These types of skills can start making you money quickly and using websites like freelancer.com your money is held in escrow so you always get paid. Freelancing websites like these also provide a vast network of eager companies and individuals that are actively searching for your specific services.

PROS: VA jobs, are easy to get started with freelancing websites if you're ready to offer your skills. Get paid easily for your service and you can set the rate you charge. Enjoy working at your own pace and build repeat clients and ongoing relationships. This is an excellent way to get paid for your time now, and not have to take the risks involved in growing a startup or online business.

CONS: There is much global competition for VA's and it can be difficult to be competitive with your hourly rates against someone in a country like India or Cambodia. Don't let this discourage you as many companies and individuals like working within their country for many reasons and be firm from the start on your work value and hourly rate.

Starting A Business Is Not Always Easy..

However;

Big satisfaction in being able to act upon your hunches, make guesses, and to simply - just do it. If you want to succeed in business you first must take some risk and spend money. Many business owners talk about owning a business as the key to job satisfaction. It's true, when you're the boss, you do own it. Not having to ask anybody can mean a great difference in the satisfaction you can achieve for your success. The first step is getting started with your merchant account then create a product page. Best of success!

Do you have a small business or product that you need to generate instant awareness for? Do you like to be in control of your marketing and message? Get a free consumer email list, and demo the powerful email marketing software platform today:

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What does the Future hold?

THURSDAY, 13 APRIL 2017

What does the Future hold?

Are you looking to retire but still need something to challenge you? Do you worry about the future? Have you children/grandchildren? Does their potential future debt (University fees) concern you? Do you feel impotent in terms of resolving some/all of these issues? Is your pension adequate? Have you looked at the prospects for growth? Does the Internet frighten you? Does Social media baffle you? Is it something that you consider trivial or irrelevant? Are you aware you can make money online? Can you conquer your fears about the Internet and use it to run a business from home? 

Approaching the age of 70 I experienced all of these emotions and more. I was seriously worried about how my children and grandson were going to cope in a very uncertain world. In addition I felt that I needed something to satisfy my own requirements in terms of a challenge. 

After all I was ONLY 70 and I felt I had much more to offer. 

I have gone into what I did next in an earlier blog (see below) and I have begun to feel whole again. I am writing this in the hope that my ongoing experience will be of use to someone 'out there', it is the beginning of a journey and I feel confident that the destination I have chosen will be successfully reached with the support of the team at Left Click Right Click (aka Paul OMahony) If anyone is at all interested in sampling what is on offer try this link to visit his Facebook page and get a view of the future.The future is Online.

Additionally, I have compiled three free reports which are an introduction to Online Marketing and which offer advice on getting started. To claim these FREE reports click on 'the Tree' (above right) OR here. Hope you find them interesting and of use in making a decision which could change your life for the better