Friday, 29 September 2017

What makes a good life?

The video below discusses the important part that relationships play in our pursuit of happiness. Having an achievable goal is a key part of this also. To have a shared objective, one that all participants have a stake in, gives a sense of purpose ultimately leading to a worthwhile achievement. As you get older it is critical that meaningful activities are built into your lifestyle which enable you to continue to grow. It has been said to me that if you believe you are going to live until you are 135 you will plan accordingly with optimism and even if you don't make it, the principle of having a sense of purpose is established, the result of which will be to make the best use of what time you have left. There are lots of opportunities to do things which are both mentally stimulating and potentially lucrative if you are prepared to try. All it takes is a bit of initiative and a willingness 'to give it a go', in the right hands the risk can be managed within safe limits and as the man said 'no pain, no gain', Its all in the mind...You are never too old!

What makes a good life? Lessons from the longest study on happiness | Ro...

Wednesday, 13 September 2017

How You Can Succeed With Facebook Marketing

When it comes to getting your business exposed to the masses, there is no better marketing tool than Facebook. In recent years Facebook has become the world's most popular social media network and business are now beginning to take advantage of it. Read on and learn all there is about Facebook marketing.


Do not sign up for a Facebook account and expect the name of your brand to speak for itself. Even if the brand you are marketing is fairly well established, you still need to do work to make it even more popular. Failing to do this may result in you losing some of your fans.

Create a custom tab for your Facebook page. You can use custom tabs as a welcome locale for all of your new Facebook visitors. It's a great place to promote your current offerings, products, and services. Plus, it'll give a little personality to your Facebook page which is always a plus.

Consider surfing Facebook as your company instead of yourself. When you're on your page, you have the opportunity to check out Facebook as the page itself. Do this and like pages which you think have a similar fan base, and then comment on those pages as well to get your name out to an expanded audience.

Decide why you want to have a Facebook page. As with other kinds of marketing to maximize the returns for the business, you must understand why you're marketing in the fist place. You also need to define your marketing goals and create a corresponding marketing strategy. You must create your Facebook page with your marketing strategy in mind.

Give Facebook ads a try. Your products or ser vice will only receive so much promotion from your normal postings. Purchased ads can make a huge difference. They aren't pricey and they can help.

Try using custom tabs on your Facebook page. When you first create your business Facebook page, you'll have general tabs like the Wall and Info tabs. Try extending your capabilities by creating your own custom tabs. Some businesses have tabs that contain links to various kinds of content like products, newsletters, and ongoing contests.

One of the best marketing tactics is to hold a giveaway. People like free stuff and may life your page for a chance to win something. You do not need invest much money, but you can increase your base of potential customers.

When thinking of information to share with your followers on Facebook, try to keep them relevant to what is going on with your business or industry. If your company sells auto parts, you should make posts about auto parts. Posting photos of cats or other irrelevant topics will ensure that people unfollow your page.

Having read the article above, you should now have a better idea of how Facebook marketing works. With a bit of effort on your part, you can reach more people than ever before. Use the tips and tricks mentioned above and take your business to a whole new level.


Kurt Tasche is an Internet entrepreneur, martial artist and motivational speaker. He writes articles on the topics of Internet marketing, personal development, network marketing, business, motivation, martial arts and more. You can learn more about Kurt by reading his blog at: http://www.kurttasche.com




Wednesday, 30 August 2017

When You Know Your "Why" You'll Connect With Your Audience

Why do you have an online business? If you're just working to make a lot of money, you may find it challenging to reach your goal. That's because online business efforts are much more successful when they are laser targeted.
You should undoubtedly be marketing to a smaller, niche target, rather than a huge field. It's much easier to connect with a smaller, very precise group of people than the entire marketplace.
You'll also find success quicker, and easier, when you establish the "Why" that drives you.
What's Your "Why"?
What's the reason you're running your online business? Your initial answer is going to be pretty general. You may reply that your online business will ideally make you rich. You might also say you don't like your boss, and hate working for someone else.
If your instant response is, "Because I want to be rich," ask yourself "why" you want to be rich. Having wealth is fine, but what do you want from the money that you hope to make? Ask yourself why lots of money is important to you.
For example, do you want people to look up to you because you're rich? Perhaps you would like to be able to donate large amounts of money to charitable organizations so that you can help others? In either case, you've found the root cause for your surface goal of making lots of money.
Why Your "Why" Is So Important
People identify with passion. When you keep your "Big Why" at the front of your mind, it drives every one of your business efforts. It becomes clear to your prospects and target audience. People that have that same focus, those that hold your important ideals in high esteem, will be happy to become your customers and clients.
That is because they think like you do. It's easy for you to connect with them, mentally and emotionally. This is why digging down to your base reason for everything that you do is so important in business.
Business Can Be Tough
Business can be tough at times. Just like any other business, your online business will have highs and lows, good times and bad. If you are not 100% committed to a laser targeted vision that you hold above all other ideas, there are going to be times when you may think about throwing in the towel.
If you have identified, embraced and written down your "Big Why", working through any type of setbacks and business difficulties will be no problem at all.
One of the most challenging problems you can face when you're an online home business owner is being taken seriously. You can have issues with family, friends and strangers alike. Why are they so suspicions and skeptical? Fortunately, there are a number of ways to deal with the different people in your life to make them take you seriously as an online business owner:

Sunday, 27 August 2017

6 Simple Internet Marketing Tactics (That Don't Cost A Penny)



Internet marketing doesn't have to be difficult and doesn't have to cost you a fortune. In fact there a number of internet marketing tactics that are highly effective and don't cost a penny.

1. Email Marketing

Possibly the most effective form of internet marketing is email marketing. Email marketing enables you to develop a relationship with your potential customer so that they come to know, like and trust you and as a result, be more inclined to buy from you. As an online business owner, you should be constantly building your email list of prospects. These are people who have shown an interest in your business and given you their permission to send them more information by email.

2. Social Media

As a general rule, most social media platforms, like Facebook, Twitter, Pinterest, LinkedIn and Instagram work best for doing a very specific job for your business. And that's creating leads, not sales. Interact with with your target market on social media, deliver valuable information, answer questions, offer quizzes and create contests. All this generates interest in your business and pushes traffic to your website.

3. Give Away Value (For Free)

People love getting something for free. If they know that what you give away is of value to them, they will happily exchange this for their email address (see point #1 above). Items like reports, eBooks, PDFs and even videos are all excellent ways to do this. Regular newsletters will help you keep customers that you already have. Free items that offer value can also be passed around internet from person to person, all driving traffic back to your website.

4. Video Marketing

Videos are easy to create and there are lots of free tools to enhance your video. People enjoy watching videos. They boost traffic to your website and it's a great way to promote your products and services. Plus, you don't even need to appear on camera if you don't want to.

5. Write A Blog

Blogging is all about informing and educating. Writing a blog helps to broaden your business, catch the attention of more clients and maintain relationships with your existing customers.Regular blog updates keep your website content fresh which helps to get your website noticed by the search engines.

6. Search Engine Optimization (SEO)

This organic, or unpaid traffic, is important for every online business. It's all about getting the right keywords and phrases onto your website pages so that the search engines see your website and list it in their search page search results.