Showing posts with label Passion. Show all posts
Showing posts with label Passion. Show all posts

Wednesday, 30 August 2017

When You Know Your "Why" You'll Connect With Your Audience

Why do you have an online business? If you're just working to make a lot of money, you may find it challenging to reach your goal. That's because online business efforts are much more successful when they are laser targeted.
You should undoubtedly be marketing to a smaller, niche target, rather than a huge field. It's much easier to connect with a smaller, very precise group of people than the entire marketplace.
You'll also find success quicker, and easier, when you establish the "Why" that drives you.
What's Your "Why"?
What's the reason you're running your online business? Your initial answer is going to be pretty general. You may reply that your online business will ideally make you rich. You might also say you don't like your boss, and hate working for someone else.
If your instant response is, "Because I want to be rich," ask yourself "why" you want to be rich. Having wealth is fine, but what do you want from the money that you hope to make? Ask yourself why lots of money is important to you.
For example, do you want people to look up to you because you're rich? Perhaps you would like to be able to donate large amounts of money to charitable organizations so that you can help others? In either case, you've found the root cause for your surface goal of making lots of money.
Why Your "Why" Is So Important
People identify with passion. When you keep your "Big Why" at the front of your mind, it drives every one of your business efforts. It becomes clear to your prospects and target audience. People that have that same focus, those that hold your important ideals in high esteem, will be happy to become your customers and clients.
That is because they think like you do. It's easy for you to connect with them, mentally and emotionally. This is why digging down to your base reason for everything that you do is so important in business.
Business Can Be Tough
Business can be tough at times. Just like any other business, your online business will have highs and lows, good times and bad. If you are not 100% committed to a laser targeted vision that you hold above all other ideas, there are going to be times when you may think about throwing in the towel.
If you have identified, embraced and written down your "Big Why", working through any type of setbacks and business difficulties will be no problem at all.
One of the most challenging problems you can face when you're an online home business owner is being taken seriously. You can have issues with family, friends and strangers alike. Why are they so suspicions and skeptical? Fortunately, there are a number of ways to deal with the different people in your life to make them take you seriously as an online business owner:

Thursday, 18 May 2017

When You Know Your "Why" You'll Connect With Your Audience



Why do you have an online business? If you're just working to make a lot of money, you may find it challenging to reach your goal. That's because online business efforts are much more successful when they are laser targeted.


You should undoubtedly be marketing to a smaller, niche target, rather than a huge field. It's much easier to connect with a smaller, very precise group of people than the entire marketplace.


You'll also find success quicker, and easier, when you establish the "Why" that drives you.


What's Your "Why"?


What's the reason you're running your online business? Your initial answer is going to be pretty general. You may reply that your online business will ideally make you rich. You might also say you don't like your boss, and hate working for someone else.


If your instant response is, "Because I want to be rich," ask yourself "why" you want to be rich. Having wealth is fine, but what do you want from the money that you hope to make? Ask yourself why lots of money is important to you.


For example, do you want people to look up to you because you're rich? Perhaps you would like to be able to donate large amounts of money to charitable organizations so that you can help others? In either case, you've found the root cause for your surface goal of making lots of money.


Why Your "Why" Is So Important


People identify with passion. When you keep your "Big Why" at the front of your mind, it drives every one of your business efforts. It becomes clear to your prospects and target audience. People that have that same focus, those that hold your important ideals in high esteem, will be happy to become your customers and clients.


That is because they think like you do. It's easy for you to connect with them, mentally and emotionally. This is why digging down to your base reason for everything that you do is so important in business.


Business Can Be Tough


Business can be tough at times. Just like any other business, your online business will have highs and lows, good times and bad. If you are not 100% committed to a laser targeted vision that you hold above all other ideas, there are going to be times when you may think about throwing in the towel.


If you have identified, embraced and written down your "Big Why", working through any type of setbacks and business difficulties will be no problem at all.


One of the most challenging problems you can face when you're an online home business owner is being taken seriously. You can have issues with family, friends and strangers alike. Why are they so suspicions and skeptical? Fortunately, there are a number of ways to deal with the different people in your life to make them take you seriously as an online business owner:






SOURCE

Wednesday, 12 April 2017

One (Senior) Internet Marketing beginners experience


“Once upon a time I couldn’t even spell ‘Social Media Marketer’, now I are one”.

As I approached my 70th birthday I recognised that something had to change.

Having been retired for 7 years and feeling myself stagnating, I was in dire need of some mental stimulation and a challenge (not to mention some extra cash).

Several years ago, whilst in work, I dabbled with Internet Marketing but, frankly I did not have the right mindset to make a success of it at the time. All sorts of excuses were used to justify my lack of progress but in the end it was clear that I had become stuck in my own little pool of inactivity.  In an attempt to resolve this situation I attended a three day ‘Bootcamp’ in Brighton (Oct 2016) and was captivated by a number of the presentations which were light years ahead of those I saw back then.

One, in particular, stood out for me and it was to do with Social Media. I have two grown up children who use Facebook & Twitter incessantly (as well as Whatsapp amongst others) and frankly I was both bemused and dismissive of it all until I heard Paul OMahonys exhilarating talk at the show.

My reason for attending was principally that I was looking to develop a worthwhile activity which could not only provide some income but also give me the mental stimulus that I so badly needed. Although I knew enough about the topic to realise that this is the way of ‘the future’ when I heard what Paul had to say it became clear that the potential/opportunity was even more vast than I had ever envisaged.

Paul OMahony is one of the leading International experts in this field and has a bankroll to prove it. His collaboration with the top Marketers in the world has enabled him to produce a programme which is clear, thorough and comprehensive in its delivery.

Having only recently joined his online course I have to say the level of support is impressive, (which is just as well as my speed of picking up the intricacies of the internet is somewhat slower than that of your average 10 year old).

Nevertheless, I am pleased with the steady progress I have made with the patient help of the team in his office, it is not claimed that success will be achieved overnight and participants are encouraged to plan well ahead setting realistic targets which are reachable within an appropriate timescale.

As far as the course itself is concerned I have access to a community website with a Helpdesk accessible 24/7 as well as 2 x monthly Skype calls with my personal mentor and a One-to-one meeting once a month with the man himself.

The path to setting up a profitable business is clearly outlined and if followed diligently will direct even the most inexperienced participant towards a successful outcome.

There are costs involved, although, if looked at as an investment in your future, they are relatively small. The risk factor in my experience is not extreme and is largely dependent on the level of commitment to the 'setting-up' programme,

As with most things in life it is what you make of it and the criteria (at least on the programme I am on) is clearly laid out before you commit and from the very beginning the level of support is exceptional.

Don’t get me wrong there is a lot to learn and some of the terminology is a bit baffling to begin with but as I’ve already said the back-up support helpline is pretty much immediate and very thorough, above all I am finding it an enjoyable and stimulating challenge and I have made working contact with others of similar experience who share the same issues,fears and pressures and are happy to cooperate, sharing successful responses to any problems that may arise.

I am three months into a year long programme designed to build a profitable online business which I aim to pass on to my children / grandchildren. I have now gained a sense of purpose and feel as though once again I'm doing something worthwhile.

Suffice to say, I’ve got my ‘zip’ back again! Watch this space.

Sunday, 9 April 2017

How To Find a Profitable Niche - Best Strategies For 2017

Begin With What You Know
When you set out to start your internet business, the first thing that you should think about is what you already know. Make a list of your hobbies, interests, education and even work experience. Almost anything and everything you can think of can be your profitable niche.Image result for images of niches
Now, use this time to think outside the box. Remember classes from high school and college where you received information that might be helpful to other people, even books and magazines that you read. Whatever knowledge you might have rumbling around in your head you need to write it down and get ready to use it.
Go through a typical week in your life, what do you do on a daily basis that other people might find beneficial. Are you able to home school children of different ages, do you feed a large family on a very tight budget or do you have a chore system that keeps the house clean and functioning no matter how many activities cloud the calendar.
There is plenty of information that you have right now that would help other people and that many people would be willing to pay to learn. The key is to get the possibilities laid out in front of you and then begin to build a plan around that information that will help you create opportunities to start making some money.
Next, you might want to ask friends and family about what they think are some of your strong points. Get the people that know you best to make separate lists about areas that they think you excel and have the most knowledge in. The only right answers to this project are lots of answers. After all is said and done you will have several possibilities for launching your internet niche. The next step is to decide which area is something you have a passion for and bring you the most satisfaction. You will work harder at something if you have a real love for what it is you are doing so make sure you pick a niche category that you will enjoy working with day in and day out.
Choose Your Passion
Most everyone is good at something that they don't necessarily like doing, they have the talent or a gift for it but just don't have the heart. Although it might be possible to find moderate success in areas that you are simply good ( or talented at ) you will find much more success in those areas where you have a deep seated passion.
1. What would you do if money was no object? If you won the lottery tomorrow or came into an unexpected inheritance, how would you spend your time? If you would still go to work every day because you enjoy it then you probably have a passion for your chosen career. If you would spend all of your time working in your garden then your passion lies in your plants. The things that you would do whether you could make money or not are the things that you have the most passion for.
2. Would someone else pay you to do what you love? You might be surprised to find that there are people in the world who hate to do the things that you love doing. Your neighbors might be willing to pay good money to have you bring over a nice dinner each night or have it in their own kitchen when they come home. Your green thumb might turn into some greenbacks if you take some of your plants to the flea market or fairs and sell them to eager buyers or you might do some digging in someone else's yard for a few extra dollars.
3. Can you turn the knowledge you have gained from your passion into a career? This goes back to the same principle you discovered in #2. Just because it's something you know doesn't mean everyone else gets it. You can take your knowledge and love for numbers and balance other people's finances for them. You can take your knack for saving a few dollars at the grocery store and teach others to do the same or do it for them. Your knowledge and experience in an area life may be the perfect way for you to create a living.
Finding your passion is as easy as 1, 2, 3. You Just need to ask yourself a few questions, review the list of strong points and categories that you have generated and see where your heart beats strongest.
What counts most here is your is your knowledge, experience and passion. You will soon have some steps that will help you establish yourself as an expert in the categories you choose to pursue.
But Before you jump in too far, you need to test the waters a bit and see which direction you need to be heading.
Research The Market
Do a keyword search.
a. First make a list of all words you think are associated with the niche you are most interested in pursuing.
b. Include common phrases that would be used when talking about the niche.
c. Use one of the free sites available to see how relevant the keywords and phrases are according to searches that other people are doing.
d. With a list of the most relevant keywords and phrases you will be able to create the best name for your website and the best description for drawing an audience.
Finding the best keywords will help you better understand the market. You will begin to understand what people are searching for and how to meet their needs.
Establish Yourself As An Expert
When people are looking for information about a product or service they prefer to listen to someone who knows the most about that subject or niche. You will have to promote yourself in a number of ways in order to become the dominating factor and a leader in your niche. Remember that it is the experts in different fields that will ultimately become the people most likely to sell books, products or just subscriptions to their sites.
It is not necessarily easy to establish yourself as an expert in any field. It does help however if you have an educational background in the subject area or niche.
But education is not everything. It is still possible to establish yourself as an expert if you are willing to put in the time and effort required.
1. Get in with the in crowd, you need to know who the top dogs are in your niche and you need to be constantly aware of what they are putting on their sites. Reference their material, comment on their sites or even write posts and articles that are inspired by the things that they are writing.
2. Become a guest blogger. Just like with a print magazine, contact the website owners of some of the blogs in your niche and offer to write a blog or series of blogs.
3. Get your name out and the name of your website. You can do this by posting quality articles on all of the free article sites that are out there. Include a link to your website and also include some information about what makes you the person to write about that subject.
4. Regularly visit forums and other groups that are top in your niche. Post quality responses to questions and even create articles based around the questions that you can then refer to readers.
5. Create an About page that includes all of your accomplishments in that particular niche. Include any work you have done in that field and material you may have written and any other pertinent information about your skills, education and abilities.
6. Keep learning and growing and presenting new information every day, the more you know the easier it is to become an expert in your field.
Being an expert in any field can make it easier to be successful in that field. There are still more ways to dominate the niche you have chosen even if you haven't reached expert status yet. Simply put, ANYONE can find their way to internet marketing success, some will find it early on and others will take a little longer.
This is just a summary of what it will take to become a dominating force in whatever niche you choose but, always remember hard work and determination can and will take you a long way toward realizing your dream. Whatever you do keep pushing toward that dream!

Thursday, 30 March 2017

One (Senior) Internet Marketing beginners experience

“Once upon a time I couldn’t even spell ‘Social Media Marketer’, now I are one”.

As I approached my 70th birthday I recognised that something had to change. Having been retired for 7 years and feeling myself stagnating, I was in dire need of some stimulation and a challenge (not to mention some extra cash).

Several years ago, whilst in work, I dabbled with Internet Marketing but, frankly I did not have the right mindset to make a success of it at the time. All sorts of excuses were used to justify my lack of progress but in the end it was clear that I had become stuck in my own little pool of inactivity.
In an attempt to resolve this situation I attended a three day ‘Bootcamp’ in Brighton (Oct 2016) and was captivated by a number of the presentations which were light years ahead of those I saw back then.

One, in particular, stood out for me and it was to do with Social Media. I have two grown up children who use Facebook & Twitter incessantly (as well as Whatsapp amongst others) and frankly I was both bemused and dismissive of it all until I heard Paul OMahonys exhilarating talk at the show.

My reason for attending was principally that I was looking to develop a worthwhile activity which could not only provide some income but also give me the mental stimulus that I so badly needed.
Although I knew enough about the topic to realise that this is the way of ‘the future’ when I heard what Paul had to say it became clear that the potential/opportunity was even more vast than I had ever envisaged.

My mentor, Paul OMahony is one of the leading International experts in this field and has a bankroll to prove it. His collaboration with the top Marketers in the world has enabled him to produce a programme which is clear, thorough and comprehensive in its delivery.

Having only recently joined his online course I have to say the level of support is impressive, (which is just as well as my speed of picking up the intricacies of the internet is somewhat slower than that of your average 10 year old). Nevertheless, I am pleased with the steady progress I have made with the patient help of the team in his office, it is not claimed that success will be achieved overnight and participants are encouraged to plan well ahead setting realistic targets which are reachable within an appropriate timescale.

As far as the course itself is concerned I have access to a community website with a Helpdesk accessible 24/7 as well as 2 x monthly Skype calls with my personal mentor and a One-to-one meeting once a month with the man himself. The path to setting up a profitable business is clearly outlined and if followed diligently will enable even the most inexperienced participant towards a successful outcome.

There are also costs involved, although, if looked at as an investment in your future, they are relatively small. The risk factor in my experience is not extreme and is largely dependent on the level of commitment to the 'setting-up' programme, As with most things in life it is what you make of it and the criteria (at least on the programme I am on) is clearly laid out before you commit and from the very beginning the level of support is exceptional.

Don’t get me wrong there is a lot to learn and some of the terminology is a bit baffling to begin with but as I’ve already said the back-up support helpline is pretty much immediate and very thorough, above all I am finding it an enjoyable and stimulating challenge and I have made working contact with others of similar experience who share the same issues,fears and pressures and are happy to cooperate, sharing successful responses to any problems that may arise.

I am three months into a year long programme designed to build a profitable online business which I aim to pass on to my children / grandchildren. I have now gained a sense of purpose and feel as though once again I'm doing something worthwhile.

Suffice to say, I’ve got my ‘zip’ back again! Watch this space.

Tuesday, 28 March 2017

It's Never Too Late To Start A New Beginning

Do you think you're too old or too inexperienced to start your own online business? Success has nothing to do with age. Or experience. It has everything to do with determination and faith in yourself.
When you first start your own internet business, it can be frightening and even seem impossible, no matter what age you are or experience you have. It's the old dilemma about how can you get experience without having experience. But, when you start your own online business, you can make your own experience and prove your expertise with just a little work.
Why An Internet Business?
The number of people buying products and services online is growing every year. This increase in online spending being moved from conventional offline stores to the internet has produced an incredible opportunity for people of all ages and experience. The set up costs are low, the learning curve is quick and you can pretty much build a profitable internet business without any previous experience.
Start With A Business Plan
First, you need a clear business plan. You have to know what you're going to sell and who you're going to sell it to. These are all things that you can learn how to do. You don't even have to develop your own products and services. You can sell items that have been created by other people and they'll pay you a commission for every sale you make.
Build A Website (It's Not As Difficult As You Think)
You may be worried about the technological side of an online business. But there's plenty of help out there if you simply take the time to find it. If you can use a search engine to find something on the internet and send an email, then you're ready to go.There are forums and blogs, websites and videos which can bolster your faith in yourself and help you build a website much quicker than you think. If you do find it too complicated, you can outsource the whole thing for a very reasonable cost.
Provide Useful Content For Your Audience
You don't have to be an expert to start your own online business. You just have to know a little more than your target market and be willing to do some work learn more. On your website, provide your audience with content discussing the problems that your audience have and how you can help solve them. It's a great way to get traffic to your website and it's also a great way to demonstrate your knowledge.
Be Yourself
Set yourself apart from other marketers and stop telling yourself you don't have a chance. People have different styles. Everyone has an audience who will relate to the way that they conduct their business. Remember that people by from people they know, like and trust. Believe in yourself and your audience will believe in you too.
Regardless of your age, education, technical skills or qualifications there are no specific requirements for starting your own online business. But you might feel that you're too old, too young or too inexperienced. Take look at the 5 steps every online entrepreneur will need to take when creating a business on the internet:



Wednesday, 15 March 2017

The 4 Most Persuasive Words In The English Language

Basics of Choosing a Niche

Before you can even start building your Internet business, you will need to choose a niche to build your business around. After all, you cannot build any kind of business if you do not know what that business will be about. So before you buy a domain name, build a website, write a sales page, or even create a product, you need to choose a niche. But there is more to choosing a niche than just picking something out of thin air.
Many marketers say that you should choose a niche that you are passionate about. However, I don't think that is necessarily true. Just think about it for a few minutes.
What are you passionate about? How many other people are passionate about the same thing? Maybe you are passionate about gardening. Great! That would be a good niche to build your business around as there are hundreds of thousands, more likely millions of people interested in gardening. But if you are passionate about some obscure subject, how many people do you think have a passion for the same thing? Probably very few so how can you expect to make any money in that particular niche?
Think about it logically. Just being passionate about something may not be enough to build a profitable business around. In order to be successful, your chosen niche must have enough profit potential that you can actually make money in it. Otherwise, it will be just a hobby, not an actual business.
PLEASE NOTE: According to the IRS, if your business does not become profitable within a couple of years, then it is a hobby, not a business. And, the IRS does not allow tax deductions for hobbies. Choosing a profitable niche is the first step to building a profitable business instead of a hobby.
On the other hand, if you have absolutely no interest or very little interest in a niche, it will be very hard for you to work in that niche. Never choose a niche just because you think you can make a lot of money in it, especially if you do not have much interest in it.
If you choose a niche you have no interest in, you will end up making excuses for why you cannot work that day. You won't want to spend time creating products to promote to your subscribers. Without any products, you will not make any money in that niche. Plus, you'll have a hard time coming up with ideas to write articles about. Without articles, you have no content to send to your subscribers.
Since your subscribers joined your list because they thought you would help them solve their problems, you'll never be able to maintain your list of subscribers if you never send them the information they want.
So you will end up starting all over again in a different niche, wasting all of the time, effort and money you spent in a niche you end up abandoning. If you have some interest in a niche, it will be much easier for you to do the many tasks associated with building a profitable online business around that niche. So, whatever niche you chose should be something you are at least interested in or something you want to learn more about.
So, you really don't need to be passionate about the niche you choose but you do need to have some interest in it. While your ultimate goal is to make money, you will still need to choose a niche that you will enjoy working in.
In order to be successful, you can't be a small fish in a big ocean. All small fish either get eaten or they become lost in the vast numbers of larger fish.
You will need to do some research to find a niche which you can narrow down into one or more profitable sub-niches. You need to choose a sub-niche with a high demand for the products you will be creating and which also offers a large number of products you can promote as an affiliate.